Doing anything new requires balls of steel, as you cast off your fears and leap into the dark. This is especially true when you are starting up a new pet business business. To start strongly and gain momentum you need to avoid mistakes and be bold with your business planning. In this episode Dom shares the two keys that set your pet business up for success. This is same advice Dom followed when learning ballet as a teenager...dive in to learn more, and don't forget to grab your INSPIRE ticket at www.petbusinessmarketing.com/inspire